EcoTail Pets

I partnered with founder LaTivia Stowe to rebrand EcoTail Pets™, a company built on love, health, and sustainability. From refreshing the visual identity to redesigning the product labeling for their all-natural treat line, Yumkins™, I helped sharpen the brand’s message and aesthetic.

EcoTail Pets™ is committed to offering eco-friendly, responsibly sourced pet treats—free of harmful additives and artificial ingredients—while also prioritizing sustainable packaging. The updated logo and visual system reflect that mission with organic elements, clean lines, and a sense of warmth and care that speaks to pet lovers everywhere.

This is a brand with heart—and I’m proud to have helped elevate its story.